WeWork强势进驻杭州 谁是幕后推手?

WeWork强势进驻杭州 谁是幕后推手?

素有“人间天堂”美誉的杭州,曾位列《纽约时报》公布的世界上最值得到访的旅游目的地榜单第16名。除却其得天独厚的人文景观资源,杭州的经济及商业价值更是呈现出方兴未艾的大好势头。

Praised as "a heaven on earth", the city of Hangzhou was ranked 16th on New York Times' top destination list for its rich cultural and historic heritage. And now the city stands out for its strong economy and a business-friendly environment.

WeWork强势进驻杭州 谁是幕后推手?

由此,共享办公领域的第一梯队WeWork顺应“快速扩张”的行业趋势,加快深入拓展大中华市场。其在CBRE杭州顾问及交易服务 | 办公楼团队的鼎力协助下,即将于2018年第四季度登陆杭州西湖商圈的工联大厦,占地面积一万平方米。

With the assistance of CBRE Hangzhou Advisory & Transaction Services | Office team, co-working giant WeWork will open a 10,000 sq. m. center in Gonglian Plaza in the bustling West Lake area of Hangzhou in the fourth quarter of 2018. The new round of expansion represents an ambitious step in the company's strategy of fortifying foothold in the Greater China market.

WeWork进军杭州首个开业项目WeWork's First Project in Its Hangzhou Expansion

WeWork将入驻的工联大厦位于杭州市上城区延安路292号,地处杭州最繁华的湖滨商圈,毗邻西湖且占据商圈核心位置。其被定位打造成一个集购物、休闲、娱乐于一体的泛娱乐体验式购物中心。

WeWork will set up its Hangzhou venue in Gonglian Plaza at 292 Yan'an Road in Shangcheng District. The property is located in a busy and prosperous waterfront area positioned to be a premier "retail-tainment" destination that combines shopping, leisure, and entertainment options.

WeWork强势进驻杭州 谁是幕后推手?

工联大厦拥有一号线地铁龙翔桥站地铁上盖,无缝对接公共交通。距离西湖步行仅200米。周围多家知名商业体围绕,有银泰in77,嘉里中心,苹果旗舰店,利星名品广场以及凯悦酒店与香格里拉酒店等。凭借其四通八达的交通条件,每日平均客流量可达20多万,商业潜力绝佳。

Gonglian Plaza, sitting atop Longxiangqiao subway station on Line 1, is conveniently located near several public transportation routes. The property is just 200 meters away from the West Lake and within walking distance from Yintai in77 shopping mall, Kerry Center, Apple flagship store, Lixing Mingpin Plaza, Hyatt Hotel and Shangri-la Hotel. Boasting an average daily footfall of 200,000, the future growth prospects for this neighborhood are very promising.

共享办公的转型就在即刻 Co-working Sector is Transforming

此次WeWork将入驻的区域是工联大厦的7楼和8楼位置。坐拥户外露台及“春赏苏堤春晓”的西湖美景,保俶塔和雷锋塔尽收眼底。

WeWork's new center will be operating on the 7th and 8th floor of Gonglian Plaza, featuring outdoor patios and a stunning view of the West Lake.

WeWork强势进驻杭州 谁是幕后推手?

共享办公自2015年崛起至今,经历迅速扩张的上行通道后已进入新的发展阶段——转型期。它给予业主及租户一个全新的方向,而其真正的亮点在于提供线上平台社区服务提升公共使用空间率,这两大元素将大大提升租户之间的互动,更创造商业发展的新契机,相当符合科技与大数据时代下的新兴产业需求,在这一方面,WeWork也始终走在业内前端。

Co-working sector has been growing at a rapid pace since the concept gained traction in 2015. As the sector continues to evolve, co-working centers now are at the forefront of the evolution of a new business eco-system. They are increasingly playing a role in providing online community platform and improving utilization of shared space. As technological innovation and big data are reshaping the workplace today, the flexible and collaborative nature of co-working space makes it an attractive option for corporates seeking to foster greater interaction between occupiers and generating business opportunities. As an industry-leading co-working operator, WeWork has been leading the way.

此次CBRE与WeWork在杭州的携手共进,也标志着业内对新兴城市商业环境潜力的信心及重视。“致力于构建全球办公空间网络,助力不同公司共同成长”,这不仅是WeWork的愿景,也是CBRE为之不断努力的目标。

In addition, the joint efforts of introducing a new co-working center into Hangzhou also underline businesses' greater confidence toward China's emerging cities' business environment, as well as a share vision between CBRE and WeWork to build a global network of shared office spaces and help businesses grow, scale, and succeed.

CBRE杭州董事总经理徐典群Leonard Hsu表示:“CBRE很荣幸能参与并协助WeWork杭州首家店落子延安路工联大厦,成为WeWork打开杭州市场的代表作与标杆。作为行业领跑者,对共享办公以及新形态办公趋势投入了极大的关注与资源,这与业主方及WeWork发展策略不谋而合。CBRE始终致力于为客户更有效率地使用办公空间提供全方位解决方案,随着市场接受度的提升以及运营商全面铺开,我们相信共享办公概念及发展将持续在办公市场扮演愈发重要的角色。

CBRE is honored to assist the landing of WeWork's first co-working center in Gonglian Plaza, a landmark project for the operator's expansion in Hangzhou market. As an industry leader, we are committed to leveraging our strong expertise and resources in co-working and workplace strategies to deliver comprehensive solutions for clients seeking space efficiency and agility. With the concept of shared workspace becoming increasingly popular and co-working operators expanding at a rapid pace, we believe that the co-working sector remains to be a major disruptor to the office market.


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