分享一下參展的心得:
- 展會上很多客戶,特別是亞洲地區的都有微信,所以可以主動加客戶的微信。加了客戶的微信後可以發一些自己攤位的照片,具有代表性的,讓客戶記住自己。最好也在朋友圈裡發一些自己攤位和產品的照片(分組,專門給客戶看的)。
- 彩頁資料不能太大,客戶帶著很重,最好印一些單頁的照片,把最新的產品印成單頁給客戶。
- 收到客戶的名片後,做好標記。最好能記住客戶對哪幾款產品感興趣,標記出來。給客戶發郵件的時候,比較有針對性。
- 郵件不能太大,一般不超過10M, 不然很多會被退回來。
分享一篇展會後給客戶的開發信
Dear Mr.Adel,
Good Day!
This is Alice from shenzhen keweitai, a manufacturer for industrial drones and wireless mobile video transmission system.
Great pleasure to meet you in Shenzhen 2017 CPSE. I am here to share you more about our company and products as following:
Attached products:
- File 1: Industrial drone catalogue(Hybrid Hexacopter 3 hours long flight time)
- File 2: Tethered drone(more than 8 hours long flight time)
- File 3: VTOL fixed wing uav(Hybrid and pure electric version)
- File 4: Anti-drone rifle
Company advantage:
- 1 .Professional R&D teams, manufacturing, assembly line, domestic and overseas sales personnel and after-sales service.
- 2. Headquarter based in Shenzhen with 13 offices around China.
- 3. Three production regions for uav, wirelss mobile video transmission equipments and carbon fiber material.
- 4. AOPA pilot training school in Shenzhen.
- 5. Good after sales service, satisfy your customized needs.
- 6. Manufacturer flexible selling: whole drone, drone frame, drone motor& propellers;
Market position:
- 1. Applications: mainly use for security surveillance,main road patrol, power patrol,fire point position, water sample gathering, anti-terror, anti-criminal, gas detection, natural disaster rescue and commanding, mapping and surveying and so on.
- 2. Drones performance: features for long flight time, for example, Hybrid KWT-X6H hexacopter flight time 3 hours; Tethered drone lasts for more than 8 hours long.
- 3. Main end users: mainly for armed police, frontier defense department, fire fighters, military, and government- related departments, security defense company and so on.
Official site: http://en.keweitai.com
More drone videos: please search "Shenzhen keweitai" in Youtube.
Dear Mr.Adel, would you please advise me your needs? I hope to learn more about your requirements.We could make customized service for you. And if you are free, welcome you visit our company based in Shenzhen^^.
Look forward to your reply.
Best regards.
Alice
以上開發信有點長,但最主要的還是要抓住重點,分段落,儘量給客戶展示有效信息。
展會後多久給客戶發郵件呢?
有人建議當天晚上,但是這點很難做到,白天展會辛苦一天,晚上還要給客戶發郵件確實很辛苦。除非是特別有意向的客戶,希望儘快得到報價之類的,這種客戶也可以邀請到公司參觀。
所以,一般的客戶可以在展會後2天左右給客戶發郵件,一定要在郵件中讓客戶想起自己。
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