2018年4月11日 第四十五期
微信赞助4月4日，微信正式宣布赞助中国职业高尔夫选手李昊桐和 IMG 签约球员窦泽成、林希妤。这是微信首次赞助体育明星，旨在让更多海外用户通过高尔夫运动了解微信的品牌理念，进一步提升品牌海外影响力。
WeChat Sponsorship On April 4th, WeChat officially announced its sponsorship of several golf players, including Haotong Li and IMG golf clients Zecheng Dou and Xiyu Lin. This is the first time that WeChat has sponsored athletes, part of an effort to reach more overseas users.
网球IMG 签约俱乐部“北京壹壹贰叁青少年网球俱乐部”球员、现年23岁的女子职业网球选手王雅繁在 IMG 赛事迈阿密公开赛中从资格赛突围，进入十六强，创造了职业生涯迄今强制顶级赛的最佳战绩。世界排名首次进入前100，位列第98位，中国女子选手中排名第五。
TennisYafan Wang, a 23-year-old female player from IMG's partner 1123 Tennis Club, made a huge breakthrough inher career at Miami Open. She ranked in the top 100 for the first time after the event, coming in at 98th—and ranking fifth among all Chinese female players.
电影 上周日，WME 巨星巨石强森、娜奥米·哈里斯出席新片《狂暴巨兽》在上海的中国首映式，该片将在4月13日中美同步上映。正在热映的科幻动作巨制《头号玩家》由 WME 客户莉娜·韦斯、莱蒂茨亚·赖特、泰·谢里丹主演，该片席卷内地市场，自3月30日上映以来已斩获超过10.83亿元内地票房。
Film Last Sunday, WME superstar Dwayne ‘The Rock’ Johnson, along with Naomie Harris, attended the premiere of Rampage in Shanghai. The movie will be released on April 13th. Meanwhile, the action fantasy film Ready Player One, starring WME clients Lena Waithe, Letitia Wrightand Tye Sheridan has generated a box office of 1.08 billion RMB in China since its release on March 30.
美国小姐 卡拉·麦克劳为她的儿童科学探索组织(SE4K)启动了首个 STEAM(科学、技术、工程、艺术和数学)互动日。超过100名学生参加了“与 SE4K 一起飞翔”活动，包括注重团队合作、自信和职业发展的实践学习活动。多位美国小姐和美国妙龄小姐的冠军，以及 IMG 客户-长期关注以创新和有趣的方式传递以女性为主导的教育的数字媒体意见领袖-汉娜·斯库尔，均参加了此次活动。
Miss USAMiss USA Kára McCullough launched the first interactive day of STEAM (science, technology, engineering,arts and math) programming for her Science Exploration for Kids (SE4K) organization. More than 100 students attended the "Take Flight with SE4K"event to participate in hands-on learning activities focused on teamwork, self-confidence and career development. Several Miss USA and Miss Teen USA title holders attended, along with IMG client, digital influencer Hannah Stocking, who focuses on female-driven education delivered in new and fun ways.
《杀戮之夜》间谍惊悚片《杀戮之夜》于上周日在 BBC 美国频道首映，并于同天亮相戛纳国际电视剧节日竞赛单元。集团内容部负责了该节目的国际分销，包括销售给 BBC One、HBO Europe、Hot Network 和 TVNZ 等。
Killing Eve Spy thriller "Killing Eve" will premiere on BBC America last Sunday, the same day it screens in competition at the Cannes Series television festival. Endeavor Content handled international sales for the show, including to BBC One, HBO Europe, Hot Network and TVNZ, among others.
Crossfit IMG 成功为 Crossfit 和 Strauss Brands 公司达成了一项多年的品牌授权合作，推出由“Crossfit Approved"官方认证的优质肉类。该餐盒内有散养鸡鸡肉、草饲牛肉汉堡、牛肉棒和各样牛排切块，餐盒可在网上购买，未来还将在包括全食超市在内的全美实体商场出售。此次合作亦是 CrossFit 首次涉足食品和饮料产品。
Crossfit IMG brokered a multi-year licensing deal for CrossFit Inc.and Strauss Brands to launch CrossFit Approved premium-quality meat. A CrossFit Approved box featuring free-range chicken, grass-fed burgers, beef sticks andvarious cuts of steak is already available online and will be in grocery retailers across the U.S., including Whole Foods, later this year. This is CrossFit's first venture into food and beverage products.
MLB随着美国职业棒球大联盟赛季的开始，我们的客户也将再次成为体育界中最知名的人物，包括 Kevin Burkhardt、Eric Byrnes、Fran Charles、Keith Law、Jensen Lewis、Tony Luftman、Chris Myers 等多位客户将再度出征，同时 Chris Archer、Jason Kipnis、Jd Martinez、Joe Mauer、Andrew McCutchen 和 Giancarlo Stanton 将让我们拭目以待。
MLB As the Major League Baseball season begins, our clients are once again among the sport's most recognizable personalities, both on the field and covering the game. Kevin Burkhardt, Eric Byrnes, Fran Charles, Keith Law, Jensen Lewis, Tony Luftman, Chris Myers, Kelly Nash, David Ortiz, Jeff Passan Alanna Rizzo, Alex Rodriguez, Lauren Shehadi, Nick Swisher, Mark Teixeira, Jim Thome and MattVasgersian will cover the season while Chris Archer, JasonKipnis, JD Martinez, Joe Mauer, Andrew McCutchen and Giancarlo Stanton are our players to watch.
NABC “球赛守护者” 大奖 在德克萨斯州圣安东尼奥市举行的全美大学生篮球联赛全国冠军赛前夕，IMG 原创内容部门与 IMG 学院合作推出的全美篮球教练协会(NABC)“球赛守护者”大奖正式揭晓。这个由 CBS 体育分析师 Allie LaForce 主持的节目邀请了许多顶级篮球教练和学生运动员，节目还包括对两位冠军教头的独家采访，同时美国小姐卡拉·麦克劳也在节目中露面。
NABC Guardians Of The Game AwardsIMG Original Content, in collaboration with IMG College, produced the NABC Guardians of the Game Awards on the eve of the men's NCAA National Championship basketball game in San Antonio, Texas. Hosted by CBS Sports analyst Allie LaForce, the show featured many of basketball's top coaches and student-athletes, including an exclusive interview with both Championship game head coaches. The broadcast also included an appearance by Miss USA Kára McCullough.
关于 Endeavor
Endeavor 集团（原 WME | IMG）在全球30多个国家和地区经营娱乐、体育及时尚业务，为全球业界领导者，是《财富》杂志世界最重要25家私人企业之一。Endeavor 旗下拥有众多在各自领域领先的子公司，包括 WME、IMG 和 UFC 等。Endeavor 的专长包括运动员代理和管理；品牌营销、赞助招商和品牌授权；版权销售；赛事运营和管理，以及体育培训和体育联盟开发。
关于 WME | IMG 巍美
WME | IMG 巍美是 Endeavor 集团（原 WME | IMG）的子公司，Endeavor 在全球30余个国家经营娱乐、体育及时尚业务，为全球业界领导者。WME | IMG 巍美得到了红杉资本、腾讯、分众传媒以及方源资本的共同投资，以公司在中国过去数十年的耕耘为基础，致力于扩大 Endeavor 在中国的影响力及业务合作，推动公司在娱乐及体育领域的全方位发展。
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