THE WOODS CAFé王府中環店坐落於王府中環西座三層，王府中環尊居首都商業與政治的核心地帶，其設計和規模均巧妙融合了王府井地區的歷史底蘊與精粹。華燈初上之時，近可觀王府井精英聚往交織，遠可俯瞰故宮紅牆黛瓦。設計師由此得到靈感，以設計巧思詮釋歷史與現代的交融，為THE WOODS CAFé 塑造出了深度升級的品牌形象。
THE WOODS CAFé WF Centre branch is located on the third floor of the West Block of WF Centre， Beijing. When you look out of the window， elites gathered and interweaved. The designer was inspired by this， using design ingenuity to explain the blending of historical heritage and urban elegance， created a deeply upgraded brand image for THE WOODS CAFé.
當下的咖啡+輕餐飲潮流愈來愈頻繁地使用極簡北歐風和馬卡龍色系的設計語言，風格趨同不說，對於空間的通透性要求也很高。而此項目中，設計師在面對並不通透，甚至可以說很有挑戰的原始空間時，決定在延續THE WOODS CAFé其他分店現代輕奢風格的同時，賦予空間更多互動感和層次感，提升了整個空間的高雅氣質。
The area is open on both sides， and the entrances on both sides are designed as Chinese style wooden doors， which touched people‘s first impressions of “home” and “Chinese architecture”. From a distance， the entire store design looks like an elegant Chinese octagonal palace lantern. The large-scale floor-to-ceiling windows increase the sense of openness of the store， it’s surely an exploration of coffee and dining spaces.
THE WOODS CAFé 作為備受商務精英以及追求健康飲食者青睞的品牌，希望能在輕鬆雅緻的環境中帶給客人精緻創新的輕奢美味。此次設計師用少數黑色及金色金屬框架巧妙勾勒出店面外圍，同時在店內不同功能區域採用樣式各異的沙發桌椅，為空間層次創造出了多種可能性，亦完美平衡了咖啡+輕餐之間的商務與休閒、互動與隱私。
When you walk into this space， the first thing that catches your eyes is the two and a half large pillars located in the center of the store. The pillars are wrapped in dark wood， and glass spherical lamps and strip-shaped lamps emit light in different directions， some are sparse and some are dense， giving the entire space a rich sense of hierarchy. This also makes the pillars， which were originally a shortcoming of space， a highlight of the overall design. No matter which door you pass through， through the windows， the modern design on these pillars will attract your attention， and then attract customers into the store.
不管從哪個方向望進店內，店鋪中央玻璃球罩燈散發的點點光源，無疑是最吸引眼球的存在。原本，在這個店鋪最原始的空間內有兩根寬達一米的承重柱子矗立在店內，生硬割裂空間，影響整體通透性。設計師重新建立空間秩序，用多變的燈光化解掉原本的壓迫感，將其裹以深色木質元素並作為中島，石材和皮質沙發環繞四周。玻璃球燈光源與條狀燈帶陣列疏密有致，很好地將視線分化，讓扁平的空間立體起來。這樣一來，就成功地將場地的劣勢扭轉為本店的特色。如今，無論從店外經過，還是自店內環視，這兩個亦景亦焦點的柱子都能承接住人們的視線，並順勢引導至店內客區，完成人與café環境的第一次互動。
Looking around， the designer chose black and gray stone， a large amount of wood elements and simple cement wall surface. This combination makes the space atmosphere calm and charming. Sit down and enjoying the view of the Forbidden City. Time seems to stop and the city seems quiet. The main color does not make the space look dull， because when looking up and down， the designer also used gray and white leather sofas and golden yellow lights to create a sophisticated and elegant space.
舉目環顧，設計師以黑、灰色系的石材、沉穩的木質元素與原始觸感的水泥牆面等混搭，帶來一種沉靜而從容不迫的空間感，落座其中，眺望著故宮之景，還頗有一種時間靜止的感覺。沉穩的主色調並不會使得空間顯得沉悶，因為俯仰之間，灰白皮質沙發與暖色燈光相互映襯，營造出精緻而層次多變的氛圍。
All the furniture in the store are customized by the designer‘s drawings. The curvature of the chair and the combination of the table stone make the lines of the entire space flow. The overall environment presents an atmosphere of modernity and is full of timeless mood， expressing THE WOODS CAFé’s unique insights into WF Centre and the whole city.
值得一提的是，店內的桌椅家俬均由設計師全面定製，從皮質、顏色到桌面石材的搭配，與店內裝修高度和諧統一，帶給客人一種優雅和從容不迫的體驗。
In the treatment of the ceiling， the designer used two light strips to ensure the lighting， and also highlighted the focus of the environment more clearly.
原始空間
難點處理
THE WOODS CAFé 王府中環店，身處北京最古老也是最核心的區域之一，又處於高端奢享的全新地標王府中環購物中心，以其沉穩而又富有活力的整體設計，成功打造了一處位於古老都市中的理想現代咖空間。
THE WOODS CAFé WF Centre store is located in one of the oldest and most core areas in Beijing. It is also a brand-new landmark shopping mall in CBD. The overall design is stable and vibrant， which fully represents the ideal modern coffee space in the ancient city.
軸測圖
立面圖
項目信息——
項目名稱：THE WOODS CAFé
地點：北京王府中環
設計公司：FUNUN LAB設計研究室
設計師：範傑
項目設計 & 完成年份：2018年12月&2019年3月
項目面積：168㎡
攝影：銳景攝影(廣松美佐江/宋昱明)
品牌：木飾面、古木紋石材、拉絲不鏽鋼、黑色金屬板
Project information——
Project Name：THE WOODS CAFé
Site Location：WF Centre， Beijing
Design Firm：FUNUN LAB
Designer：FanJie
Completion Time：2019.3
Area：168㎡
Photographer：Ruijing Photo
Brand： wood veneer， ancient wood grain stone， brushed stainless steel， black metal plate
