「TED演講」5個毀滅夢想的辦法

I dedicated the past two years to understanding how people achieve their dreams. When we think about the dreams we have, and the dent we want to leave in the universe, it is striking to see how big of an overlap there is between the dreams that we have and projects that never happen. (Laughter) So I'm here to talk to you today about five ways how not to follow your dreams.

我花了兩年的時間去理解 人們如何實現他們的夢想。 說到我們的夢想、 我們想要在這個宇宙留下的痕跡, 讓人吃驚的是 我們的夢想常常只是夢。 (笑聲) 今天我在這裡要講的就是 5個如何毀滅夢想的辦法。

One: Believe in overnight success. You know the story, right? The tech guy built a mobile app and sold it very fast for a lot of money. You know, the story may seem real, but I bet it's incomplete. If you go investigate further, the guy has done 30 apps before and he has done a master's on the topic, a Ph.D. He has been working on the topic for 20 years.

第一:相信一夜成名。 你肯定聽過這樣的故事: 一個技術男開發了一個移動應用 並迅速轉賣賺了很多錢。 這個故事可能是真的,但是很可能是不完整的。 如果你深入研究就發現, 這個人在之前已經開發了30個應用, 他有相關的碩士和博士學歷, 他研究這個領域已經20年了。

This is really interesting, I myself have a story in Brazil that people think is an overnight success. I come from a humble family, and two weeks before the deadline to apply to MIT, I started the application process. And, voila! I got in. People may think it's an overnight success, but that only worked because for the 17 years prior to that, I took life and education seriously. Your overnight success story is always a result of everything you've done in your life through that moment.

這很有意思。 我自己本身在巴西也是一個“一夜成名”的故事。 我來自一個普通家庭, 麻省理工大學(MIT)申請截止日期兩個星期前, 我開始申請。 哇啦,我被錄取了! 人們可能認為這是“一夜成名”, 但是這背後是我17年來 對生活和教育的執著努力。 “一夜成名”總是 你之前所有努力加起來的結果。

Two: Believe someone else has the answers for you. Constantly, people want to help out, right? All sorts of people: your family, your friends, your business partners, they all have opinions on which path you should take: "And let me tell you, go through this pipe." But whenever you go inside, there are other ways you have to pick as well. And you need to make those decisions yourself. No one else has the perfect answers for your life. And you need to keep picking those decisions, right? The pipes are infinite and you're going to bump your head, and it's a part of the process.

第二:相信別人有你需要的答案。 人們總是很樂意幫助,對嗎? 各種各樣的人,你的家人、朋友、商業夥伴, 他們都覺得你應該這樣或那樣做。 “聽我說,走這個管道。” 但是你進到裡邊,你還需做出其他的選擇, 而你需要自己做出這些選擇。 沒有人能給你的人生提供完美的答案, 你自己需要做出決定,對嗎? 管道無窮無盡,你可能會磕到頭, 這是這個過程的的一部分。

Three, and it's very subtle but very important: Decide to settle when growth is guaranteed. So when your life is going great, you have put together a great team, and you have growing revenue, and everything is set -- time to settle. When I launched my first book, I worked really, really hard to distribute it everywhere in Brazil. With that, over three million people downloaded it, over 50,000 people bought physical copies. When I wrote a sequel, some impact was guaranteed. Even if I did little, sales would be okay. But okay is never okay. When you're growing towards a peak, you need to work harder than ever and find yourself another peak. Maybe if I did little, a couple hundred thousand people would read it, and that's great already. But if I work harder than ever, I can bring this number up to millions. That's why I decided, with my new book, to go to every single state of Brazil. And I can already see a higher peak. There's no time to settle down.

第三點不太明顯但是很重要, 在一時的成功面前止步。 你的生活很不錯, 你組建的團隊很棒。 你們的收入持續增長,一切都很好—— 可以休息了。 在我出版了我的第一本書之後, 我非常努力在巴西到處宣傳。 伴隨我的努力,超過300萬人下載了這本書, 超過5萬人買了印刷版。 當我寫續集的時候,影響力已經得到保障 即使我只付出一點點,銷售量也應該還可以。 但是還可以是永遠不夠的。 當你朝著一個頂峰前進的時候, 你需要更加努力來找到另一個頂峰。 也許如果我只付出一點點,幾十萬人會讀續集, 這固然很棒, 但是如果我付出前所未有的努力, 我可以把這個數字推到幾百萬。 這就是為什麼我決定 把我的新書介紹到巴西的每一個州, 我已經能夠看到一個更高的頂峰。 沒有時間止步。

Fourth tip, and that's really important: Believe the fault is someone else's. I constantly see people saying, "Yes, I had this great idea, but no investor had the vision to invest." "Oh, I created this great product, but the market is so bad, the sales didn't go well." Or, "I can't find good talent; my team is so below expectations." If you have dreams, it's your responsibility to make them happen. Yes, it may be hard to find talent. Yes, the market may be bad. But if no one invested in your idea, if no one bought your product, for sure, there is something there that is your fault. (Laughter) Definitely. You need to get your dreams and make them happen. And no one achieved their goals alone. But if you didn't make them happen, it's your fault and no one else's. Be responsible for your dreams.

第四點,也是非常重要的一點: 相信錯誤永遠是別人的。 我經常聽到人們說: “是的,我有過一個非常好的想法, 但是沒有有遠見的投資者願意投資。” “哦,我做了這個很棒的產品, 但是市場太糟糕了,銷售情況不是很好。” 或者,“我找不到人才,我的團隊實在太差了。” 如果你有夢想, 讓夢想實現是你的責任。 是的,人才也許很難找, 是的,市場也許很糟糕, 但是如果沒有人願意對你的想法進行投資, 如果沒有人買你的產品, 這其中肯定是因為你做錯了什麼。 (笑聲) 肯定! 你需要努力把你的夢想變成現實。 沒有人可以一個人單獨實現夢想, 但是如果你不努力實現它, 那是你自己的錯而非他人。 你需要對你的夢想負責。

And one last tip, and this one is really important as well: Believe that the only things that matter are the dreams themselves. Once I saw an ad, and it was a lot of friends, they were going up a mountain, it was a very high mountain, and it was a lot of work. You could see that they were sweating and this was tough. And they were going up, and they finally made it to the peak. Of course, they decided to celebrate, right? I'm going to celebrate, so, "Yes! We made it, we're at the top!" Two seconds later, one looks at the other and says, "Okay, let's go down." (Laughter)

最後一點也是非常重要的一點: 相信只有夢想本身是最重要的。 我曾經看到過一個廣告, 很多朋友在一起, 我們在爬山,這是一座很高的山, 他們爬得很辛苦, 你能看到他們汗流浹背很累, 他們往上爬最終爬到了頂峰。 當然,他們決定慶祝,對嗎? 開始慶祝,有人說 “耶!我們到啦,我們到達頂峰啦!” 兩秒鐘以後,其中兩人互相看了看說: “那麼,我們下山吧。” (笑聲)

Life is never about the goals themselves. Life is about the journey. Yes, you should enjoy the goals themselves, but people think that you have dreams, and whenever you get to reaching one of those dreams, it's a magical place where happiness will be all around. But achieving a dream is a momentary sensation, and your life is not. The only way to really achieve all of your dreams is to fully enjoy every step of your journey. That's the best way.

人生不是關於目標本身, 而是關於旅程。 當然,你應該享受目標本身, 但是人們往往覺得如果你有夢想, 而你實現夢想的時候, 那是一個神奇的地方,那裡被幸福環繞。 但是夢想實現的那一刻只是短暫的瞬間, 而你的人生不是一瞬。 真正實現所有夢想的唯一辦法就是 盡情享受旅程的每一步。 這是最好的辦法。

And your journey is simple -- it's made of steps. Some steps will be right on. Sometimes you will trip. If it's right on, celebrate, because some people wait a lot to celebrate. And if you tripped, turn that into something to learn. If every step becomes something to learn or something to celebrate, you will for sure enjoy the journey.

你的旅程很簡單—— 它是由一步一步組成的。 有的你會走得很順利, 有的時候你也會被絆倒。 如果很順利,那麼慶祝吧, 因為有的人等很久才能慶祝, 如果被絆倒了,把它變成學習的機會。 如果每一步都是用來學習或者慶祝, 你肯定會享受這個旅程。

So, five tips: Believe in overnight success, believe someone else has the answers for you, believe that when growth is guaranteed, you should settle down, believe the fault is someone else's, and believe that only the goals themselves matter. Believe me, if you do that, you will destroy your dreams. (Laughter)

總結一下,5個辦法: 相信一夜成名, 相信別人有你需要的答案, 相信在一時的成功面前應該止步, 相信錯誤永遠是別人的, 相信只有目標本身是重要的。 相信我,如果你做了以上這些, 你肯定能成功毀滅你的夢想。 (笑聲)

(Applause)

(掌聲)

Thank you.

謝謝!


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